
Let’s turn your story into gold.
It’s time to unearth your most powerful and valuable asset, put it to better use, have more fun and do more good.

Let’s turn your story into gold.
It’s time to unearth your most powerful and valuable asset, put it to better use, have more fun and do more good.
Spend less. Say more.
Imagine if smaller, purposeful companies, who want to do good in the world, had the strategic support, networks and confidence that large companies do. Imagine spending (much) less money, having a bolder brand, happier people, more loyal customers and making a more meaningful impact.
It’s possible. It’s fun. It’s right here. And I want to help you do it.
From Separate Silos to Story Strategy
The old ways of separate budgets, strategies and targets mean it’s harder than ever to get everyone on the same page. I’ve discovered that most companies don’t realise their story is their most valuable (yet under-utilised) asset. Work with me to uncover and craft yours to inspire more rewarding relationships with your team, your customers and your community
MARKETING
External agencies, PR, Google Ads, SEO, brand agencies, market research, all trying to draw in the customer through outdated and often unethical models.
TEAM
Learning & Development initiatives, HR involvement, and superficial employee perks still aren’t making your people feel seen, heard and appreciated. It’s time to find out why.
RETENTION
Your products and services are great but your customers are may not bond with your company unless they have the right kind of cheerleading leading them to a deeper relationship.
CSR
Does your community even know what Corporate Social Responsibility is? Your community (either local or global) deserve to know why you are there and how you will make their lives better.
Story Strategy
Your story strategy is the foundation for all of the above and will improve your ability to deliver more impactful marketing, team wellbeing, customer loyalty and community care.
How I help
Unearthing the right stories and sharing them will bring you untold riches
(and I’m not just talking about the balance sheet)
THERE’S NO MAGIC FORMULA, BUT A SIMPLE PROCESS I TAILOR TO YOUR NEEDS
DISCOVERING
Unearth, unpack, get the story clear, address fears hopes and dreams
CRAFTING
Articulate, refine and sharpen so they are powerful and inspirational
SHARING
Build confidence telling your story to the right people
CELEBRATING
Big up your customers, your team and your community